Job Purpose
The Social Media Manager will be responsible for creating and managing content across all our social media platforms, with the goal of significantly growing our online presence and driving sales through engaging and innovative digital content.
Key Responsibilities
Manage and grow our presence on Facebook, Instagram, YouTube, and TikTok.
Handle direct messages, texts, and other communications with prospective clients through social media channels.
Research audience preferences and discover current trends to inform content strategy.
Create engaging text, image, and video content, including TikTok videos, Instagram Reels, and YouTube Shorts.
Ensure all content aligns with Aspect Home Services’ marketing strategy and brand guidelines.
Design posts that sustain readers’ curiosity and generate buzz.
Stay updated on changes to all social media platforms, ensuring maximum effectiveness.
Develop an optimal posting schedule based on web traffic and customer engagement metrics.
Create and maintain a social media content calendar.
Research and advise on social media best practices.
Monitor and report on social media analytics for all platforms.
Visit job locations to capture new photos and videos of our technicians at work.
Skills and Qualifications
A valid Ontario Class G2 or G driver’s license and a vehicle for attending job sites, or another reliable means of transportation.
Strong videography, video editing, and video planning skills, with proficiency in programs like Adobe, Microsoft Suite, and CapCut.
Ability to work independently, with a self-directed and motivated approach.
Proven experience in managing social media for businesses.
Passion for social media, with expertise in major platforms and management tools.
Strong writing, editing (photo/video/text), presentation, and communication skills.
Ability to create content across multiple platforms, including Facebook, Instagram, TikTok, YouTube, and LinkedIn.
Proficiency in analyzing social media metrics and identifying areas for improvement.
A entrepreneurial self-starter with a keen interest in media trends.
Energetic and capable of representing the Aspect Home Services brand.
Experience with Microsoft Office and Adobe Suite.
Represent Aspect Home Services with professionalism, valuing diversity, inclusion, and excellence.
Additional Information
Ideally, you're located in the GTA to participate in our in-person team events.
Hybrid work model based in Oakville, Ontario, with a blend of work on job-sites and remote work.
Occasional extended work hours to accommodate business operations.
Compensation and Benefits
Starting at $18/hour CAD.
Competitive salary with commission opportunities for sales generated through social media channels.
The chance to grow with a start-up, with substantial rewards for outstanding performance.
A blank canvas for your creativity in social media, with the opportunity to make a significant impact.
Opportunities and Growth
At Aspect, we believe in rewarding those who contribute to the team's success. As a start-up, we offer a unique opportunity to build something meaningful from the ground up. If you excel in this role, there’s significant potential for professional growth and long-term collaboration.